PPC
What is Pay Per Click?
Pay-per-click (PPC) advertising is a popular digital marketing strategy that involves placing ads on search engines, social media platforms, and other websites. PPC ads are a way to drive targeted traffic to your website by paying for each click on your ad.
PPC ads can appear at the top of search engine results pages (SERPs) or on social media platforms, and they can be highly targeted based on factors like location, interests, demographics, and more. This makes PPC a powerful tool for reaching potential customers who are actively searching for products or services like yours.
PPC advertising involves bidding on keywords and phrases that are relevant to your business. When a user types in a search query that includes one of your target keywords, your ad may appear at the top of the search results page. If the user clicks on your ad, you pay a fee to the search engine or platform that served the ad.
One of the benefits of PPC advertising is that you have complete control over your budget and can adjust your bids and ad spend as needed. This makes it a cost-effective way to drive targeted traffic to your website and reach potential customers who are most likely to be interested in your products or services.
PPC advertising is also highly measurable, allowing you to track your results and adjust your strategy accordingly. You can track metrics like clicks, impressions, click-through rates (CTRs), and conversions, and use this data to optimize your campaigns for maximum ROI.
In summary, PPC advertising is a highly targeted and measurable way to drive traffic to your website and reach potential customers who are actively searching for products or services like yours. By bidding on relevant keywords and optimizing your campaigns for maximum ROI, you can drive more leads and sales for your business.
Our Monthly PPC Packages
Pay Per Click is the term used to describe running adverts based on key words about your business and services on Google, Facebook or anywhere else your target customers might be hanging out. This approach can be highly effective in driving traffic to your website, as well as generating leads and sales.
As a local Google Ads Agency, we're committed to helping you make the most of your ad spend while getting you found online. All packages include initial keyword research, campaign mapping and free setup where required.
- Keyword ResearchWe'll conduct thorough keyword research to ensure your ads are placing for the right people.
- Campaign PlanningNot sure where to start? We're here to help! We'll work with you to make the most of your campaigns.
- Ongoing OptimisationOngoing management is a cornerstone of successful Google Ads Campaigns. We'll monitor things for you!
Essentials
We'll set you up with the fundamental parts of PPC advertising. Perfect for a small business looking to bring in more leads or convert more people!
- Monthly reporting
- Only valid for search campaigns
- Suitable for up to £1,000 per month Ad Spend (not included)
£350per monthProfessional
Perfect for an online store, or a business that's looking to get results fast! This package is designed to meet the needs of a small business that's ready to grow.
- Monthly reporting
- Either search or shopping campaigns
- Suitable for up to £1,000 per month Ad Spend (not included)
£560per monthElite
This package meets all your online advertising needs. We'll create multiple, comprehensive campaigns to really drive traffic to your business.
- Monthly reporting
- Search, Shopping, Display & Video Campaigns
- Includes Retargeting Campaigns
- No cap on Ad Spend
£720per month